FILE A COMPLAINT

This page is a step-by-step guide for filing formal complaints against against any New Jersey home improvement contractor through the two most effective channels: the NJ Division of Consumer Affairs (NJDCA), which can investigate, fine, suspend, and revoke contractor licenses, and the Better Business Bureau (BBB), which creates a permanent public record on the company's profile.

New Jersey Division of Consumer Affairs logo with a circular emblem featuring a globe and blue text reading 'CONSUMER AFFAIRS'.
Regulatory Enforcement

File a Complaint with the NJ Division of Consumer Affairs

The New Jersey Division of Consumer Affairs (NJDCA) is the state regulatory body that licenses, oversees, and investigates home improvement contractors. NJDCA complaints carry real consequences: investigations can result in fines, license suspension, license revocation, and referral to the New Jersey Attorney General for civil enforcement action under the NJ Consumer Fraud Act.

When to file an NJDCA complaint

  • The contractor took deposits or progress payments without performing the work
  • The work was incomplete, abandoned, or defectively performed
  • The contract violated NJ Home Improvement Practices Regulations (missing required disclosures, no fixed price, no completion date, no license number)
  • The contractor misrepresented permits, materials, or qualifications
  • You suspect violation of the NJ Consumer Fraud Act
  • The contractor failed to honor warranties or refused refunds for undelivered work

What you'll need before filing

  • Full name and contact information of the contractor (including NJ HIC license number — for APR: 13VH07863600)
  • Copies of all signed contracts and change orders
  • Records of all payments made (canceled checks, credit card statements, wire confirmations)
  • Photos and videos documenting the condition of the work
  • Written communications: texts, emails, voicemails
  • Names of any subcontractors involved
  • A clear chronological timeline of events

How to file

  1. Go to the NJ Division of Consumer Affairs online complaint portal
  2. Select "File a Complaint" and choose "Home Improvement Contractor" as the business type
  3. Complete the complaint form in detail; attach all supporting documents (PDFs, images)
  4. Submit and save your confirmation number
  5. Expect a response from a NJDCA investigator within 30–60 days; investigations can take several months
File an NJDCA Complaint →
Tip: NJDCA complaints become part of the contractor's regulatory file. Multiple complaints against the same contractor create a documented pattern that significantly increases the likelihood of enforcement action.
Better Business Bureau logo
Public Record

File a Complaint with the Better Business Bureau

The Better Business Bureau (BBB) is a private nonprofit that maintains public business profiles, ratings, and complaint records. While BBB has no regulatory authority, BBB complaints become part of the contractor's permanent public profile — which is one of the first results most prospective customers find when researching a business online. American Platinum Remodeling currently holds an "F" rating from the BBB, in part due to failure to respond to existing complaints.

When to file a BBB complaint

  • You want to create a public warning for future customers
  • You want to strengthen the public-record case against the company
  • You want to attempt informal resolution through BBB mediation before pursuing litigation
  • You want to document the contractor's response (or lack of response) to a formal complaint

What you'll need before filing

  • The business name and address (American Platinum Remodeling, LLC — 107 South Ave West, Cranford, NJ 07016)
  • A clear, factual description of what happened
  • The dollar amount in dispute
  • What resolution you are seeking (refund, completion of work, replacement, etc.)
  • Supporting documentation (contracts, payment records, photos, communications)

How to file

  1. Go to BBB.org and search for "American Platinum Remodeling" or visit the company profile directly
  2. Click "File a Complaint" on the business profile page
  3. Complete the complaint form and upload supporting documents
  4. Submit — BBB forwards the complaint to the business and gives them 14 days to respond
  5. The complaint, the business response (or non-response), and any resolution will be added to the public BBB profile
File a BBB Complaint Against APR →
Tip: If APR fails to respond to your BBB complaint, that non-response will be documented publicly — strengthening the "F" rating and the pattern documented on this page.